PMs Who Build

PRESS RUN 001

PMs who
build.

Building is a PM skill now.
Practice it every week.

What to learn, what changed this week, a 90-minute build brief, and people to build with. Start where you are.

Get this week's brief

Y / Build
This week's build

The Weekly Build
WK 00First week
WK 01Live now
WK 02Next Monday

Week 01 · L3 · 90 min

Turn a pile of customer feedback into a triage tool

PMs lose hours each week sorting raw feedback by hand. A small tool that groups feedback by theme and flags urgent items would cut that to minutes, and you'd trust it enough to use it.

Read the full brief

C / Learn
Latest to read

All posts

M / News
This week: the conference agreed with us, and the pushback is real

Read the roundup

  • ProductCon SF: building is cheap, judgment is scarce

    Product School's October 7 conference kept landing on one point: AI made building cheap, so judgment, taste, staying close to customers and shipping yourself are the scarce skills. Webflow's CPO described going from "Builder Days" to a weekly "Builder Wednesday" and getting everyone in product, design and engineering shipping to production.

    Source: Shannon's notes from the ProductCon SF replay

  • PMs are trading PRDs for prototypes

    More product leaders say a working prototype now does the job a requirements doc used to, because people react to something they can click far better than to a page of text.

    Source: LogRocket

  • "Builder PM" shows up in job posts

    Some roles now ask PMs to turn a problem into something tangible before design or engineering get involved, naming Claude, Cursor, Lovable and v0. It's anecdotal so far: we found no hiring data that measures it.

    Source: FourWeekMBA

K / Community
Build with other PMs

Building alone is slower and lonelier. The community is a Slack where PMs who build ask questions, show what they made and get unstuck.

Our Slack opens soon. Join the list and you'll get the first invites.